A unique property
We are offering a unique property for sale: an 18,804-square-meter historic farm in the old fishing village of Smelror, located in Vardø municipality. The existing structures are not habitable and are ready for redevelopment, providing an ideal opportunity to build new cabins or vacation homes. This property is well-suited for tourism and leisure projects or similar developments.
Nestled in Norway’s far northeast, where sea meets sky, Varanger is a destination like no other. The region is graced by the midnight sun in summer and illuminated by northern lights in winter. Its wild landscapes span from bird cliffs to fishing villages and rugged headlands, offering the sensation of reaching the world’s edge.
Varanger is a paradise for nature lovers, with rivers rich in fish, snow-covered plains, king crabs, seasonal bird migrations, salmon runs, shimmering seas, and the magical northern lights. A cultural melting pot, Varanger offers both breathtaking scenery and a welcoming community with deep-rooted traditions. Here, endless horizons and vibrant colors combine with unforgettable activities and friendly people to create a truly Arctic experience.
» I have started investing in the very North of Europe, more exactly in Tromsø, Norway (map). Next to a cute holiday house I have acquired land and invest in a modest residential development close to Tromsø’s city center. More to come — the North is the place you want to be in 25 years from now!»
Dr. Tobias Reichmuth
Founder of Maximon
Why invest here?
The Varanger region is a high-potential investment in the rapidly growing Arctic tourism market:
1. Strong Growth: Northern Norway’s tourism generated 1.6 billion NOK in 2022-2023, a 10% increase from pre-pandemic levels.
2. High Tourist Spending: Visitors spend up to 2,560 NOK daily on experiences like Northern Lights tours and king crab safaris
3. Unique Attractions: Varanger´s natural beauty and Sami culture make it a top destination for nature-based tourism.
With growing demand and year-round potential, Varanger region offers excellent long-term returns for tourism investors.
Reason to go
Arctic lights – The Midnight sun
Icebath in the Arctic Ocean with sauna
Geotourism
Snowshoeing and skiis
Wildlife
Snowmobile
Sea & fjord activities
Raw place with lots of space
Listen to the sound of silence
Local food / Seafood / Berries / Salmon
Arctic lights – Arctic nights
Part of Sápmi with Sami culture
Insta-friendly destination
Normal temperature
Fresh air and clean water
Only 8500 people in the region
Not so far away
Cruise t/r Tromsø – North Cape – Vardø
Hurtigruten – Coastal Express
Havila Voyages
Approximate travel times to or from the north are: 48 hours